Part 4
“An Impossible Distance” has the intention to transform an everyday activity, such as going to the supermarket, into an art experience and also to create an exhibition set to circulate wherever the viewer wants to see it. Whereas, “Head in Freezer” is a project that reflects the creation of a meme. Horvitz sent to a mailing list the directions of taking a photo of peoples’ head inside a freezer and upload it to the internet under the tag “241543903”. Go ahead and see what happened, just search “241543903”.